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The U.S. TikTok Ban - Digital Marketing News 14th March 2024
Digital marketing

The U.S. TikTok Ban – Digital Marketing News 14th March 2024

Will the US ban TikTok? Will the US ban TikTok? The US has had its eye on TikTok from the moment it got popular. Now it seems they could ban it. The House of Representatives has unanimously passed a bill that requires ByteDance to divest from TikTok or be banned from being offered on app stores. But it’s not over yet. The next step if for the bill to pass the Senate and be signed by the President. The ban could happen. That means that if your target market is in the US you will need to rethink your social

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Zircon chooses Vetaphone | Buzz Digital Marketing
Digital marketing

Zircon chooses Vetaphone | Buzz Digital Marketing

Zircon chooses Vetaphone March 11, 2024 One of India’s leading label and packaging converters, Zircon Technologies, is installing an Omet Varyflex 670 press fitted with a Vetaphone corona treater at its production facility in Dehradun, some 250km north of New Delhi in the State of Uttaranchal, close to the border with Tibet. The company already has Vetaphone corona technology on its existing two Omet and seven Mark Andy presses. Established in 2007 by owner and Managing Director Sanjeev Sandhi, the company, which employs 450 people across five sites, produces more than 40 million square metres of printed material each year.

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Do Likes = Link Clicks? - Digital Marketing News 8th March 2024
Digital marketing

Do Likes = Link Clicks? – Digital Marketing News 8th March 2024

Social media engagement and links Social media engagement and links Does getting more engagement on your social media posts result in more clicks to your website? No, not according to a report from Memo. It found no correlation between the number of likes, shares, and comments on content and link clicks. Does that mean social is a waste of time? I’m going to say no. Engagement increases your reach which, as long as you are reaching the right people increases brand awareness with your target market. It also proves that link clicks are gold, when someone clicks they really mean

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An SEO Intro to Core Web Vitals | JumpFly Digital Marketing Blog
Digital marketing

An SEO Intro to Core Web Vitals | JumpFly Digital Marketing Blog

Core web vitals are a great place to start when it comes to enhancing web user experience and potentially boosting organic search rankings. This article explores the impact of core web vitals on search engine optimization (SEO) and offers practical tips for optimizing websites to meet key performance standards. By understanding and improving these metrics, businesses can ensure their websites deliver a seamless and satisfying user experience while potentially improving rankings, all of which contribute to online success. What Are Core Web Vitals? What Are Core Web Vitals? Core web vitals are a set of user-centered metrics that Google uses

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Google’s March Algorithm Updates Will Come in (and Go out?) Like a Lion | JumpFly Digital Marketing Blog
Digital marketing

Google’s March Algorithm Updates Will Come in (and Go out?) Like a Lion | JumpFly Digital Marketing Blog

Google shook the search engine optimization (SEO) world with a pair of algorithm updates this week — the March 2024 Core and Spam Updates. Launched within minutes of each other, the two updates are likely to pack a punch on low-quality, automated content and sites that exist purely for the sake of harnessing the power of organic search. Throughout the month, expect fluctuations in rankings as Google updates the various algorithmic systems that are part of its overall Core Updates. Chris Nelson from the Search Quality team explained it this way: “The March 2024 core update is a more complex

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Why Animated Explainer Videos Boost Your Digital Marketing | Snapshot
Digital marketing

Why Animated Explainer Videos Boost Your Digital Marketing | Snapshot

As marketing tools, animated explainer videos are meant to be as fun as they are functional. Think of something like Legos explaining the basics of architecture—colorful, engaging, clear, memorable, and approachable for audiences of just about any age or level of education. A well-produced animated explainer video handles the “elevator pitch” lift, breaking down your brand, product, or service and why it’s great into digestible nuggets of information. But given the strengths and capabilities of animation, they also enhance and elevate more of your brand’s individual flavor. Another major benefit: adaptability. You can serve an animated explainer video via almost

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