In Volatile Digital Marketing Landscape, Chacka Marketing Celebrates 13th Anniversary

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In Volatile Digital Marketing Landscape, Chacka Marketing Celebrates 13th Anniversary

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Chacka Marketing, a leading digital media agency specializing in paid search, paid social, programmatic display and consulting services, is celebrating its 13th anniversary. In an increasingly volatile agency landscape, Chacka Marketing’s continued evolution has kept it going strong, finding emerging opportunities and pushing boundaries across publishers and ad types.

Through dedicated adaptation to an evolving digital landscape rife with consumer privacy changes and new products, Chacka has maintained its status as a trusted agency partner to clients and publishers alike. For 2022, Chacka was again named a Google Premier Partner, a status only three percent of all agencies achieved as part of Google’s revamped Partner Program and one Chacka has achieved since its inception in 2016. Chacka was also named a Meta Business Partner for 2022.

As part of its ongoing evolution, Chacka Marketing developed a new position on staff, Director of Digital Media Training, and hired Marquita Arnold to fill the role. Long focused on developing and retaining talent, Chacka realized that some retention tools of the past were becoming less effective over time and in light of the lasting impact of the pandemic. In place of in-person training and shadowing, evolving education and skills development were becoming more important than ever.

“We remain dedicated to the people that make Chacka Marketing great, and that will never change. Our talented team is the lifeblood of the agency, and when we retain them and develop their skills, we provide the world-class service our clients deserve,” said Janel Laravie, founder and CEO of Chacka Marketing. “But nearly every other facet of the agency has evolved in the 13 years since I founded the company. Tech, strategies, publishers, and ad types; they all change, and we make sure to change with them to deliver unrivaled results.”

Among the most significant recent advances, Chacka emphasizes an omnichannel approach for its clients to better accommodate modern buying behaviors of consumers and businesses alike. This tactic helped drive the growth required to ensure significant client outcomes, including two IPOs and one acquisition, while pushing Chacka to record-setting 300% growth in gross revenues year-over-year in 2021.

About Chacka Marketing

Chacka partners with likeminded, goal-oriented clients focused on growing together. Breaking through the clutter of the digital landscape, Chacka brings a collaborative approach by acting as an extension of its advertisers’ marketing teams. Highly recognized with industry accreditations, Chacka takes pride in innovation, integrity and driving net results for its partners. Please visit for more information.

This content was originally published here.