Ulysse Creation

Category: SEO

WordPress Vulnerability Report – February 23, 2022

WordPress Vulnerability Report – February 23, 2022

Vulnerable plugins and themes are the #1 reason WordPress websites get hacked. The weekly WordPress Vulnerability Report powered by WPScan covers recent WordPress plugin, theme, and core vulnerabilities, and what to do if you run one of the vulnerable plugins or themes on your website. Each vulnerability will have a severity rating of Low, Medium, High, or Critical. Responsible disclosure and […]

Duplicate Content: 5 Myths and 5 Facts About How It Impacts SEO

Duplicate Content: 5 Myths and 5 Facts About How It Impacts SEO

Have you heard of duplicate content? Maybe the term fills you with dread. After all, you’ve probably heard horror stories about how search engines like Google punish websites if they duplicate so much as a title or phrase. Duplicate content must be one of the worst SEO mistakes you can make, right? Don’t worry, it’s […]

10 Small Business Marketing Strategies That Actually Work

10 Small Business Marketing Strategies That Actually Work

If you’re a small business owner, then you know that marketing can be tough. It seems like everyone is competing for attention, and it’s hard to stand out from the crowd. But don’t worry: Here are 10 small business marketing strategies that work. 1. Know how to target your audience When it comes to marketing […]

How Google Universal Search Ranking Works – Darwinism In Search

How Google Universal Search Ranking Works – Darwinism In Search

The secrets behind the Google algorithm and its ranking factors have been the subject of heated debate for almost a quarter of a century. For most of that time, the results were just 10 blue links, and the debate focused on inbound links and keyword density. From the vantage point of 2022, and with hindsight […]

Is RankBrain A Ranking Factor?

Is RankBrain A Ranking Factor?

RankBrain is a technology that’s said to impact how Google returns search results. But is it a ranking factor? Without knowing what “RankBrain” means, people new to SEO may assume it refers to a technology Google uses to rank search results. That assumption isn’t far off, but not every component of Google’s search algorithm is […]

NoFollow Links vs. Follow: What You Need to Know

NoFollow Links vs. Follow: What You Need to Know

With Google treating the “NoFollow” attribute as a hint for indexing and crawling as of March 1st, this is a good time to have a closer look at nofollow links, both internal and external, and discuss the benefits they provide, and different ways to use them. In last week’s Semrushchat, we discussed nofollow links vs. follow links […]

Semantic Keyword Clustering For 10,000+ Keywords [With Script]

Semantic Keyword Clustering For 10,000+ Keywords [With Script]

Semantic keyword clustering can help take your keyword research to the next level. In this article, you’ll learn how to use a Google Colaboratory sheet shared exclusively with Search Engine Journal readers. This article will walk you through using the Google Colab sheet, a high-level view of how it works under the hood, and how […]

The Truth About Food Blogging: costs, social media, and those ads

The Truth About Food Blogging: costs, social media, and those ads

My Blogging Story I have been blogging for almost 20 years. Started in the old-school theme of Blogspot. Much has changed in the blogging sphere – and the vegan world since that time. I began blogging to share my passion for vegan cooking, to offer recipes, and also my experiences. What I did not know […]

Does Content Marketing’s Love For AI Make Writers Obsolete?

Does Content Marketing's Love For AI Make Writers Obsolete?

It definitely wasn’t love at first sight. But artificial intelligence is gradually becoming a content marketer’s best friend – or at least more than an acquaintance. It may turn into a love story yet and I believe we’re in for a “happily ever after” scenario. If you don’t agree to the romance, I hear you. […]