Do Likes = Link Clicks? – Digital Marketing News 8th March 2024
Social media engagement and links Social media engagement and links Does getting more engagement on your social media posts result in more clicks to your website? No, not according to a report from Memo. It found no correlation between the number of likes, shares, and comments on content and link clicks. Does that mean social […]
An SEO Intro to Core Web Vitals | JumpFly Digital Marketing Blog
Core web vitals are a great place to start when it comes to enhancing web user experience and potentially boosting organic search rankings. This article explores the impact of core web vitals on search engine optimization (SEO) and offers practical tips for optimizing websites to meet key performance standards. By understanding and improving these metrics, […]
Google’s March Algorithm Updates Will Come in (and Go out?) Like a Lion | JumpFly Digital Marketing Blog
Google shook the search engine optimization (SEO) world with a pair of algorithm updates this week — the March 2024 Core and Spam Updates. Launched within minutes of each other, the two updates are likely to pack a punch on low-quality, automated content and sites that exist purely for the sake of harnessing the power […]
Why Animated Explainer Videos Boost Your Digital Marketing | Snapshot
As marketing tools, animated explainer videos are meant to be as fun as they are functional. Think of something like Legos explaining the basics of architecture—colorful, engaging, clear, memorable, and approachable for audiences of just about any age or level of education. A well-produced animated explainer video handles the “elevator pitch” lift, breaking down your […]
Apple Tax For Boosted Posts – Digital Marketing News 23rd February 2024
Apple tax on Facebook ads Apple tax on Facebook ads When you buy a boosted post on Facebook or Instagram via the iOS app, Apple charges Meta a 30% transaction fee. And now they’re passing that fee onto you. Starting in the US this will be rolled out globally. You can avoid paying by using […]
LinkedIn Algorithm Secrets – Digital Marketing News 1st March 2024
Google Analytics Key Events Google Analytics Key Events If you finally got your head around Google Analytics 4 I’ve got some bad news for you. It’s about to change the name of something and confuse us all over again. According to Google documentation, it’s going to change the name of ‘Conversions’ (similar to goals in […]
5 Must-Know Tips for Integrating Animation into Web Design | Website Design, Hosting & Digital Marketing Services
Without animations, your website might seem dull and lackluster. Animations on web designs can bring life and excitement to your site. They can serve different purposes and contribute to a more dynamic user experience. But, incorporating animations into web design requires careful consideration. There are techniques you should know to make them work well on […]
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[Micro-Moments]: A Digital Marketing Secret You Need | Speed
Scroll, tap, scroll. That’s us – looking for whatever we need in the moment. Need the best taco spot nearby? Grab phone, search, tap, get tacos. These I-want-it-NOW moments are called “micro-moments.” And they’re a goldmine for marketers who know how to grab them. Think about it… People turn to their phones to satisfy needs […]
The Gray Area of SEO and UX: Is UX a Major Factor in SEO Recommendations? | JumpFly Digital Marketing Blog
SEO and UX are closely intertwined; both need to be considered when optimizing a website. At first glance, you might think that search engine optimization (SEO) is all about search engines and user experience (UX) is all about people, but Google has stated that getting a website to rank organically is about providing content that […]