December 2019

SEO year in review 2019: Zero-click searches, BERT, local spam and more – Search Engine Land

Search was a roller coaster of ups and downs in 2019: Structured data-powered rich results helped to push zero-click searches to an all-time high. Regulatory scrutiny heated up as numerous antitrust investigations of Google were announced domestically and abroad. BERT brought enhanced natural language understanding to search engines. Bing turned 10 — it’s been more… Read More »SEO year in review 2019: Zero-click searches, BERT, local spam and more – Search Engine Land

An SEO Guide to HTTP Status Codes

One of the most important assessments in any SEO audit is determining what hypertext transfer protocol status codes (or HTTP Status Codes) exist on a website. These codes can become complex, often turning into a hard puzzle that must be solved before other tasks can be completed. For instance, if you put up a page… Read More »An SEO Guide to HTTP Status Codes

SEO-Friendly Hosting: 5 Things to Look for in a Hosting Company

There are the old standbys: links, content creation, sitemaps, and robots.txt files. And there’s new(er) stuff to get excited about as well: voice search, featured snippets, the mobile-first index. Amidst the noise, one factor often goes overlooked, even though it can impact your site’s uptime and your page speed – both of which are essential… Read More »SEO-Friendly Hosting: 5 Things to Look for in a Hosting Company