WordPress Theme vs Custom Website Design
Is a WordPress Theme, HTML Template, or Custom Website Design Better for Your Business? So, you need a new website designed, but you’re not sure where to start. What’s a guy or gal to do? Fear not new, non-web-developer friend: we’ve got your back. Here are the 3 approaches we (here at Timmermann Group) recommend: […]
7 Incremental SEO Changes For Massive Results [Case Study]
If you’re like me, once you start building a new affiliate website or acquire an existing one, you do everything in your power to put the site in a position to succeed as fast as possible. You might even call it a healthy obsession… So last month’s case study was a monster — covering everything […]
How to Do a Content Gap Analysis for SEO
One of the most common questions I get regarding content marketing is “How do I know what to write about?” Looking to SEO keyword research is one way to determine which topics to tackle on your website. But how do you know if you are missing out on other, more lucrative opportunities? Conducting a content […]
The business value of SEO in 2021: From revenue generation to reputation and retention
30-second summary: SEO is without a doubt the most cost-effective channel for enterprises today. SEO also adds incremental value in a number of different ways. It helps maintain brand equity, helps inform product and sales. SEO can also be used as a PR channel and vice-versa. From consumer behavior trends to market and demand volatility, […]
TasteWP Spins Up Free WordPress Testing Sites in Seconds – WordPress Tavern
TasteWP is a newcomer among online WordPress sandboxing solutions. The site allows users to spin up a new WordPress instance in a matter of seconds. Web-based sandboxes like these have been popular for a long time, since they are convenient to fire up and destroy when performing a quick test on a plugin or theme. […]
A Technical SEO Guide to Lighthouse Performance Metrics
Maybe you’re here because you’re a die-hard fan of performance metrics. Or maybe you don’t know what Lighthouse is and are too afraid to ask. Either is an excellent option. Welcome! For this merry adventure into demystifying developer documentation, I’ve recruited Technical SEO and Google Data Studio nerd Rachel Anderson. Together, we’re hoping to take […]
WordPress Theme Tutorial
In this tutorial I’ll show you how a WordPress theme comes together. I’ll walk you step by step through the html, css and WordPress PHP functions and how they work. I will use the default theme in WordPress to start out, but then will create more complicated themes as the tutorial continues. Here are some […]
How to Get Email Notification for Post Changes in WordPress
Do you want to get email notifications for post changes in WordPress? By default, WordPress does not send any notifications when posts are changed by any user. If you run a multi-author WordPress site, then you may want to stay informed about post changes on your website. In this article, we will show how to […]
Keyword Research for Low Competition Opportunities
If you’re entering a new market or starting a new website, you’re gonna want to find as much low hanging fruit for your SEO strategy as possible. In terms of SEO, the low hanging fruit is low competition high traffic queries. Searches in the sweet spot of being not popular enough to be overly crowded […]
Rendering the WordPress philosophy in GraphQL
WordPress is a CMS that’s coded in PHP. But, even though PHP is the foundation, WordPress also holds a philosophy where user needs are prioritized over developer convenience. That philosophy establishes an implicit contract between the developers building WordPress themes and plugins, and the user managing a WordPress site. GraphQL is an interface that retrieves […]